How to use Google Webmaster Tools for SEO

Google Webmaster Tools is a system developed by Google that provides feedback about your website based on what Google evaluates. It displays everything from the phrases that are used to locate your website up to the pages it can not discern or access via internal as well as external hyperlinks.

What is the significance of it?

With Google being the source of over 90% of all searches in the UK and many other European nations, the information that Google gives about the efficiency of your website is worth a look. Google Webmaster Tools provides information about how Google evaluates your website and warns you of any issues it discovers.

Businesses in the online space often fail to recognize the most fundamental features of managing their natural web search; however, you can quickly determine whether you’re checking every box with this easy interface.

8 Ways Google Webmaster Tools Improve Your SEO Strategy

Step 1. Setting up and verification.

It is a must to access the Google Webmaster tools’ information. We’ve made a short guide to guide you with the procedure. Google has a similar guide as well!

You can take out Sitelinks If you don’t want any particular one at the moment. This is usually a good thing!

Step 2. Sitemaps

Sitemaps are simply a list of websites you must provide search engines with? Right? They can be more than that, and how can you tell if it’s not doing what you think it is. This section covers much of the Google Webmaster Tools function. The submission of different sitemaps and making sure that what you want to be listed in search engines is!

Step 3. Robots.txt

It might be a bit outdated. However, the robots.txt file can be your friend just as it could be your adversary. Are your files working for your site and you by letting search engines concentrate on the pertinent information. This section will cover Google’s tools to test and create robots.txt files. We also discuss ways to enhance your use of robots.txt to benefit your business.

Step 4. Crawl-related errors

Technology can be a disaster, and websites are no exception. As websites develop and expand, you will notice broken links, pages with errors, etc. Particularly for larger websites, this may become difficult to control. This article will present Google’s tool that will inform you of mistakes they’ve found on your site. While it is more beneficial to take a proactive approach rather than a reactive this tool will keep you on top of what could be a tiring job.

Step 5. Canonical URLs

Canonical URLs were a welcome present from Google. A variety of content management systems, which are widely available, are extremely effective (for every reason) in creating duplicate content for your site. This article will discuss tools that let you manage duplicate content at the level of a website and page-by-page.

Step 6. Site Performance

The speed at which the internet has increased so has the speed of websites. More videos, images, and images can lead to slow-loading pages and infuriating experiences for everyone who uses it at some moment. In this article, we will examine how your website does and how to use Google Webmaster tools to identify problems and then move forward with solutions.


Step 7. Inbound Link Analysis

An essential element in any organic search plan. This section provides Google’s insight into the hyperlinks on your site, including where they originate from and the anchor text for your hyperlinks.

Step 8. HTML Suggestions

One of the least used areas in the Google Webmaster tools permits you to control basic optimization strategies for your website by providing information regarding duplicate or missing title and description tags. An essential component of the natural search on your page.

We hope that you will find this guide helpful and if you have any comments, please do so below, providing feedback (good or not so good) and suggestions for items we may have overlooked.

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